content-production-factory-for-2r-and-li-2026-06-24.excalidraw
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How we could improve quality … ^5zRXd59L
💥² ^ZfxZg68S
Content Calendar ^NBuqu0Qk
Quality Control ^FH9rogZD
Ideas ^8Vt4LpN5
Pre-Production ^gevLNnfu
Pre-Production ^9f4HSPaU
Production ^LQtsDeTg
Production ^WwTFPQv6
Post-production ^odRo6xEc
Post-production ^FttCBwM8
Marketing Content ^lhZQ8I5w
Distribution ^dvob7ncU
Marketing Content ^Ya8dZBtm
Distribution "Ship It" ^cscBqFNg
QC ^xyKnNG4u
QC ^XkHmK0yP
QC ^KqLgJNfe
Does not exist properly … ^VwEJ5HCL
e.g. for Sylvie: IG look matters a lot.
OK to put out e.g. 2RCon on YT or on Substack.
Can also gradually improve quality of production … ^XemtklqE
What is minimum quality? (on diff platforms) ^EWSCoo3j
What is included here e.g. Thumbnail? ^y9UriD85
Quality spectrum def ^8ow8kNV6
How does quality vary across platforms? ^JCmXW19G
How does quality vary across stages (e.g. production vs marketing)? ^hfQgc88r
e.g. this 2RCon video https://www.youtube.com/watch?v=93NoQfEo-24
- Is it even ok as video quality …
- What about thumbnail
- What about description …
- …
Probably video is ok (look at Nate Hagens)
Question is:
- Do we distribute through marketing
- If so, what thumbnail: needs to be on brand etc
- Do we produce a reel …
- That reel should be good quality. ^g4Ed9pkX
Example from Nate Hagens: https://substack.com/@natehagens/note/c-278742416 ^RHzCqy3t
💥² - this is the major constraint atm 🔥🔥 ^URuEwjQ6
💥¹ ^GI3jWihl
💥¹ ^sYmzNI8X
🔴 Red: 🟡 Yellow: pass but notes for next time 🟢 Green: pass and no issues ^JrQTzfcz
Podcasts (OtM) ^KEcgmvTu
Presentations + Talks elsewhere ^qGnph65G
Publications ^WypbUwzW
Events ^e3Im7lVv
White paper + Magazine + Essays/Posts ^17R84xLO
Announcing and recapping ^RM0HnFVE
Sylvie on Accidental Gods Rufus presenting 2R to X group … Video education … ^grG2XJ8H
Vervaeke ^THl5j44X
McGilcrhrist ^SK5tpWjJ
TODO ^RtiWoBo0
Sub Pipeline ^FgKdmvJP
Content production for sharing
- thumbnail
- description
- promo reel/short/…
- 🔥 the hook/script for that …
See sub-pipeline for more ↘️ ^Xw68eAiU
The Main streams we apply this to … ^J8stIeyP
Podcast ^IKDdO1kc
Video content ^iDCt9BCO
Newsletter ^8APHM1yQ
Courses ^rqK9LW1G
White Papers ^aYtnJ4kt
Blogging ^yKm4j0s1
Constraints ^ZsawWz8P
Newsletter 2x a month
YouTube: 1x a day … ^EVfofPcw
Embedded Files
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